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In this solo episode Mark shares an excerpt from his forthcoming book A BOOK IN HAND: Strategies for Optimizing Print Book Sales via Signings and Other In Person Events.
This episode is sponsored by Superstars Writing Seminars: Teaching you the business of being a writer which takes place in early Feb 2026 in Colorado Springs, CO.
Use code: STARK100 to get $100 off your registration.

Links of Interest:
- Notification for when A BOOK IN HAND becomes available
- Buy Mark a Coffee
- Patreon for Stark Reflections
- Mark’s YouTube channel
- Mark’s Stark Reflections on Writing & Publishing Newsletter (Signup)
- An Author’s Guide to Working With Bookstores and Libraries
- The Relaxed Author
- Publishing Pitfalls for Authors
- An Author’s Guide to Working with Libraries & Bookstores
- Wide for the Win
- Mark’s Canadian Werewolf Books
- The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles
- Yippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard
- Merry Christmas! Shitter Was Full!: A Trivia Guide to National Lampoon’s Christmas Vacation
The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0


This episode got me wondering about those of us who mainly read indie ebooks and thus spend little time in our local bookstores, and even when we do it’s difficult to find anyone who reads the kind of books we’ve been reading to create those connections.
Hi, Mark! Two things quickly come to mind:
1) Don’t re-record or edit out the cat! That’s part of doubling down on being human. lol. In the early days of the pandemic when college classes were all suddenly going online, a colleague learned that when the cats and dogs and kids came in during class, it actually helped the human connection factor that can so easily disappear online.
2) I always enjoy your interviews, but I also really enjoy and get a lot out of your solo episodes. Don’t think of them as “lesser than” somehow. Think of them as “along with.” It’s just a different sort of value—and it’s a definite value. Thank you for all you do!