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Episode 28 – Reflections on The Power of Moments by Chip Heath & Dan Heath

This episode is a solo one in which Mark walks through his reflections upon recently reading the book The Power of Moments by Chip Heath and Dan Heath. In his personal update, Mark shares an update about the Free Kobo promo that he ran which include the following results 5 weeks after starting that promo.… Continue reading Episode 28 – Reflections on The Power of Moments by Chip Heath & Dan Heath

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Episode 25 – 10 Ways of Thinking Outside the Ad with Book Marketing Ideas

In this solo episode, Mark shares 10 Ways of Thinking Outside the Ad: Book Marketing ideas that appeal to your target audience. Before getting to the main content, Mark gives a bit of an update on how his Kobo Writing Life FREE first book in series is going two weeks out. You can find a… Continue reading Episode 25 – 10 Ways of Thinking Outside the Ad with Book Marketing Ideas

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Episode 14 – 5 Ways To Use Free To Optimize Your Author Platform

This episode is a solo one where Mark shares the 5 Ways mentioned in the title, and then goes on to reflect how the chat with T S Paul in the previous episode, combined with the concept of FREE helped inspire a new project that he is launching in April. The tongue twister this week… Continue reading Episode 14 – 5 Ways To Use Free To Optimize Your Author Platform