Episode 299 – Marketing and Promo Stacking with CraveBooks

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Mark interviews Kerrie Flanagan and Cary Bergeron from CraveBooks.

Prior to the interview, Mark shares a brief personal update and a word about this episode’s sponsor.

You can learn more about how you can get your audiobooks distributed to retailers and library systems around the world at starkreflections.ca/Findaway.

During the interview, Mark, Kerrie and Cary talk about:

• A bit of a background about Kerrie’s writing, publishing, and industry experience, including her multiple previous appearances on the Stark Reflections podcast
• Cary’s experience running a marketing agency and how CraveBooks was initially a side project that grew into something bigger
• The challenge with many of the promo sites and the fact they don’t “save” or “keep” the details from an author of previous promotions
• What CraveBooks.com is and how it works as a marketing platform tool for authors
• How CraveBooks owns and operates about eight of those sites, but also has connections via third party promotion sites
• How Kerrie and Cary met and started working together
• Where Mark and Kerrie first met
• The “Version 2” of CraveBooks, AKA, CraveBooks 2.0 and the bells and whistles that will be included in that
• How you have a free author profile on CraveBooks
• vice about marketing in general
• And more…

After the interview Mark reflects on a couple of different things from the conversation.

Links of Interest:

• CraveBooks (affiliate link)
• Other episodes featuring Kerrie Flanagan
  • EP 209 – Growing Sales, Subscribers, and Twitch Marketing with Kerrie Flanagan & Chuck Harrelson
  • EP 117 – Multi-Layered Collaboration with Kerrie Flanagan, Chuck Harrelson, and MacLeod Andrews
  • EP 45 – Co-Authoring with the Writers Behind C. K. Wiles
  • EP 31 – Writing and Selling Magazine Articles with Kerrie Flanagan
• Findaway Voices
• Buy Mark a Coffee
• Patreon for Stark Reflections
• Best Book Ever Podcast
• Lovers Moon Podcast
• The Relaxed Author
  • Buy eBook Direct
  • Buy Audiobook Direct
• Publishing Pitfalls for Authors
• An Author’s Guide to Working with Libraries & Bookstores
• Wide for the Win
• Mark’s Canadian Werewolf Books
  • This Time Around (Short Story)
  • A Canadian Werewolf in New York
  • Stowe Away (Novella)
  • Fear and Longing in Los Angeles
  • Fright Nights, Big City
  • Lover’s Moon
  • Hex and the City
• The Canadian Mounted: A Trivia Guide to Planes, Trains and Automobiles

Crave Books is a full-service eBook site and daily email service that gives readers free and bargain eBooks and connects readers and writers. The site also offers a variety of book promotional opportunities and service for authors to raise their profiles and reach new readers.

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The introductory, end, and bumper music for this podcast (“Laser Groove”) was composed and produced by Kevin MacLeod of www.incompetech.com and is Licensed under Creative Commons: By Attribution 3.0